Type: Film/Tv/ Video Game Magazine
Age Group: 14-45
Target Gender: Males
National Readership Social Grade:
Grade: B,C1,C2,D
Social Grade: Middle Class, Lower Middle Class, Upper Working Class and Working Class.
'Empire' is British film and television magazine which discusses, informs and reviews the latest and upcoming films. Empire targets a largely male audience due to the hobbies and subject matter it is based on, although there is a small female audience, 'Empire' readers are most commonly male. The Target audience would largely target teenagers and young adults. 'Empire' uses Popular icons and highly antis pated movies on the cover of their magazines, this is used to sell their product to their audience. The magazine could attract anything from a middle class audience to a working class audience. The coverage of the Cannes and Sundance film festivals and indie films would intrigue an older and
higher class audience. The latest information and reviews on major blockbuster films will attract a younger and less experienced working class audience.
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